Marketing online is more than just putting up a website. There are millions of those out there and to be effective, you need to stand out. So what do you do? You have a fantastic design with content that many will find appealing, but no one on the planet outside of yourself knows about it. What do you do? How do you get traffic? The first step in gaining an online presence is getting your website indexed. The best way to do this is to get that first inbound link to your site. Make it a quality one from a site that is indexed by Google frequently. The best place for this is a premium directory such as the AuthorityDirectory.com. Premium quality directories are frequently indexed by Google and list only quality sites. Normally there is a review fee for getting listed in these directories, but once in there Google will find your website in the directory, follow the link and index your website. It’s like magic and the search engines will be able to find you now. Added benefits to being listed are the substantial traffic that goes to directories is passed along to its listings. Visitors come to find quality websites for the niche they are interested in and are directed along to the sites listed there. Another benefit and perhaps the biggest benefit is the back links that you accrue to your website. Search engine placement is like a popularity contest and the more links that you have to your site the higher search engines will rank you in searches. You will see especially strong results when those links are from a high quality directory such as the AuthorityDirectory.com. We know that having a great website is only the beginning. You need traffic to accomplish your goals in having that website. Every good traffic generating technique involves having inbound links to your website. The more you have the better results you will get. Some will even say that you can get good results with even an average or poor quality site by maximizing inbound links. The popularity of your website is the crucial component in its success. Maximize it to its fullest potential to get the results you want to achieve.